Paint protection film and detailing - United Kingdom

    £6,000 of booked work in the first month

    How a paint protection and detailing business turned its own photos into content, ads, and premium enquiries, in the first four weeks of working together.

    At a glance

    Cinematic content and paid social for a paint protection specialist produced £6,000 of booked work in the first month.

    Client

    AutoProtek

    Owner

    Dan

    Location

    United Kingdom

    Industry

    Paint protection film and detailing

    £6k

    Booked work

    In the first month of working together

    £60k+

    Car value

    Value of the cars behind the enquiries coming in

    4

    Weeks

    From starting to booked jobs

    "Harry has been doing our ads and content for the last couple months and honestly can't fault it. Booked in around £6k of work already off the back of it and the enquiries have been proper quality, car owners with cars worth £60k+, no time wasters either. He's sorted everything, the Facebook ads, the organic stuff, reels and guides, plus some really nice cinematic videos from photos of our cars. All I've had to do is answer the enquiries. Easy to deal with and always on it. Proper happy so far"

    - Dan, AutoProtek

    The situation

    Great work, but not reaching the right customers.

    AutoProtek do paint protection film and detailing, the kind of work that only makes sense on cars people care about. The problem was reach. Their marketing wasn't putting them in front of the calibre of customer their work deserved, and they had no steady stream of enquiries coming in.

    What I did

    Content, paid, and organic. Handled end to end.

    Three things working together, all built and run by me, so they had one person across the whole thing rather than three suppliers.

    Cinematic content: I took their own photos of cars they'd worked on and turned them into cinematic video content. Premium, scroll-stopping clips for their socials and their ads, made from work they'd already done.

    Meta ad campaign: a paid campaign built to bring in enquiries from local car owners who actually invest in their vehicles. Not volume for the sake of it, the right people asking the right questions.

    Organic content engine: alongside the ads, an organic campaign using reels and free guides, so enquiries keep coming in without relying on ad spend alone. A presence that builds over time, not just while the budget runs.

    The result

    Premium enquiries, and real jobs, fast.

    In the first four weeks, the ads and content were producing enquiries from exactly the right customers, people with cars worth £60,000 and up, and it turned into around £6,000 of booked work. That is the first month. It builds from here.

    How to read this

    The £6,000 is AutoProtek's own booking figure, straight from the business, not an estimate. The £60,000+ refers to the value of the customers' cars, a measure of the calibre of enquiry the campaign brought in, not revenue.

    This is the first month of a live, ongoing campaign. It is early traction with plenty more to come, and the organic side keeps compounding the longer it runs.

    The content

    Cinematic clips built from AutoProtek's own photographs of cars they had worked on. Shared with their permission.

    AutoProtek brand filmThe main cinematic piece, made from their existing photos.
    Social and ad cutA shorter cut built for Meta ads and organic reels.

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